Spice Girl 25

The world’s biggest girl band Spice Girl is celebrating their 25 years anniversary (time flies, I know). We helped Spotify recreate the iconic Spice Bus from the Spice World film and took fans on a zig-zagging journey: a Spice Girls’ tour across London, celebrating girl power.

But what would Spice Girls be and look like in modern days of 2021? Our Spice bus tour was hosted by RuPaul’s Drag Race UK season one sassy queen Baga Chipz as Ginger Spice, accompanying by other 4 queens from the new series, as their own favourite Spice Girl.

The result 40.07m social reach and even OG Posh Spice Victoria Beckham posted it!